Jenkins Electric — jenkinselectric.com
A bustling ecommerce site for a historic industrial electrical equipment manufacturer, built on WordPress and WooCommerce. The catalog is the site, which means the work was as much about structure and search as it was about design — a product nobody can find is a product nobody buys.
[Visit site →]
Sahara Lounge — saharalounge.com
A vibrant business website for a historic venue in East Austin, built on WordPress. Designed to be read on a phone in bad light, which is roughly the condition most people will be viewing it in when they decide where to go tonight.
[Visit site →]
Relax Station — relaxstation.com
A massage studio website redesign, designed and developed on WordPress. The brief was to make booking feel calm rather than clinical, which mostly meant removing things rather than adding them.
[Visit site →]
Hiba Ali — hibaali.info
A colorful, minimalist artist portfolio with a CV and an archive of writings, built on Grav. The writing archive was the interesting problem — it needed to grow without the site being rebuilt every time a new piece was published.
[Visit site →]
Kera MacKenzie — keramackenzie.com
A minimalist artist and academic portfolio built on Kirby. Kirby was the right tool here because the site needed to be light, fast, and easy to edit by hand, and a heavier CMS would have been the wrong answer to a simple question.
[Visit site →]
Austin Rhythm and Drum — austinrhythmanddrum.com
A fresh four-page business website for marketing interactive rhythm programs in Central Texas, built on WordPress. Four pages, no filler, and a clear next step on every one of them — which is harder to do than a twenty-page site.
[Visit site →]
Not every project needs WordPress.
Three of the sites above run on WordPress, one on Grav, one on Kirby, and one on WooCommerce. I work primarily with WordPress because it strikes the best balance between capability and a client’s ability to actually update the thing after handover. But the right tool depends on the project, and part of the job is knowing when a lighter CMS will serve you better than a heavier one. If you are curious why a particular site uses what it uses, ask — it is usually a more interesting answer than “because it is WordPress.”
Not sure which of these is closest to what you need?
Send a short note describing your project. I will tell you which of these builds is the nearest comparison and what it would take to do something similar.
[Tell me what you’re working on →]